Liberty Restoration

Residential and Commercial Restoration - Hudson Valley, New York

We partnered with Liberty Restoration to build a strong, repeatable brand foundation that could scale with the business. The work began with developing brand guidelines that were harmonious with their existing logo, including fonts, colors, and visual standards, to create a recognizable and consistent identity. Alongside this, we helped shape clear, straightforward copy that accurately communicates who Liberty Restoration is and the services they provide. From there, the focus expanded to creating print materials designed to equip the sales team with professional tools to confidently communicate their offerings.

Scope of work:

• Brand guidelines development

• Font, color, and visual system definition

• Brand and service copy development

• Sales and marketing print materials

The result was a cohesive brand system that strengthened recognition, created consistency across touchpoints, and gave the sales team polished, effective tools to support growth.